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FOR THE CONSUMER
Imagine you are in a taxi. There's a ''22'' LCD screen fitted behind the driver demanding
your attention. As you get within 3 km of a supermarket, the GPS linked
advertising begins telling you of specials available and store location.
You have a change of plan and indicate to the cabbie to take you there.
This is EPIC Screen Media at work.
FOR BUSINESS
You are the marketing manager of an automotive importer with 75 dealers nationwide.
This week half of the ''150 X 24'' LCD screens you have available to you across the dealer network are advertising run-out models. The other half are advertising aftermarket accessories because they are located in the customer lounge area of the dealerships. You are in control of each and every screen and each could be displaying a different message if you so desired, at the touch of a computer key. Different campaigns aimed at specific market segments running simultaneously can be organised
This is EPIC Screen Media at work.
FOR BUSINESS (RETAIL)
You are the successful owner of 4 video stores. Why? Because you keep up with the latest
movie releases and marketing strategies to keep customers coming through your door.
But costs are mounting. There's printing costs, advertising costs. With so many new
movies being released it's a nightmare.
Not any more. Large screens installed in store mean latest release movies can be seen as they were meant to be by customers both in-store and by passing traffic. Screens can be viewed from inside and outside. Imaging is remotely sent via the web, pre-programmed to suit different audience tastes at different store locations.
''And best of all, other local business are now advertising on our screens so I'm making money from digital advertising as well.''
This is EPIC Screen Media at work.
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